Introduction
The rapid advancement and widespread adoption of AI technology represents both an extraordinary opportunity and a critical responsibility for technology providers. This pledge has been developed to establish a common framework of ethical principles and commitments for organisations implementing AI systems in their software and services.
The following commitments reflect the collective insights of technology leaders, ethicists, civil society organisations, and industry experts. They are designed to be aspirational and practical, providing clear guidance while acknowledging the complex challenges inherent in AI development and deployment.
Through this pledge, signatories join a community of technology providers committed to ensuring AI systems are developed and deployed in ways that benefit humanity while safeguarding against potential harms. The principles and commitments outlined below represent our shared vision for responsible AI implementation.
The signatories to this pledge undertake to publish an annual statement on how they have honoured the pledge. As this work develops, a full evaluation framework will be part of ongoing discussions.
Tech suppliers are invited to sign up to this pledge. Contact [email protected]
Prologue to the Pledge
To deliver the benefits and mitigate any of the risks identified for stakeholders, we, the members of the Technology Working Group of the Oxford Project: The Responsible Use of Generative AI in Social Care pledge to uphold the highest standards of integrity, responsibility, and collaboration in our work and commit specifically to the points below.
For people and organisations using our software, our signing of this pledge demonstrates that we have rigorously evaluated the software and implemented effective risk management measures
This pledge will be reviewed on a regular basis and evolve to become a source of good practice for technology suppliers using AI in the Social Care Sector.
Pledge by Tech Providers to the Social Care Community on the Responsible use of AI In Social Care
We commit to:
- Ethical innovation: We will ensure our technology advancements uphold ethical principles through fairness, transparency, respect for people’s rights and accountability. [TRUTH; TRUST]
- Responsible use of data and to promoting its responsible use in our software: Where we develop new technologies, we are committed to promoting responsible use of data and prioritise transparency and risk mitigation. We collaborate with users to address data-related risks, ensure compliance with data protection regulations, and have implemented a strong incident response plan.
- Tech user collaboration and education: We work with users of our technology to help them understand potential data issues, including risks and consequences.
- Transparency: We explain how input data is stored, accessed, and used to drive product improvements. This involves educating users on how data impacts quality of life.
- Training: We will explain how the AI models have been trained and how the data being input is stored, accessed, and used to inform developments and improve the quality of life of the stakeholders.
- Risk management and incident response: To minimise risks, we follow data protection regulations and have a robust incident response plan. [TRANSPARENCY]
- Inclusivity and diversity: We will foster an inclusive environment where diverse perspectives are valued and integrated, recognising that a broad range of experiences and viewpoints strengthens our collective efforts. This is in order to ensure that the Generative AI is used in such a way that it respects diversity and universal experience as much as possible. [EQUITY; HUMANITY; ACCESSIBILITY]
- Transparency: We are committed to being transparent and sharing our methods, discoveries, and the impacts of our work, but we recognise there may be times when we need to protect sensitive information for commercial reasons. We will be clear about when and where our products use Generative AI, and we aim to keep our processes understandable and accessible to everyone involved. As technology evolves, we’ll keep revisiting and updating our approach to stay relevant and responsible. [TRANSPARENCY
- Continuous Learning and Improvement: We will stay informed on latest developments in AI, continuously updating our knowledge, practices and technology to reflect new insights and evolving legal and ethical standards. By providing simple, helpful support resources we will help care providers and service users build digital confidence at their own pace. Our approach to sharing knowledge will be designed to ensure everyone can engage with and understand new developments, their limitations and the role of the user in validating Gen AI outputs. [RESPONSIVENESS]
- Collaboration: We will work collaboratively with social care providers, researchers, practitioners, policymakers, and people who draw on care and support, building partnerships that advance our shared goals and address the complex challenges faced in applying AI to the social care sector. [TRANSPARENCY]
- Accountability: We will hold ourselves accountable for upholding these principles, addressing any issues or concerns that arise with integrity and a commitment to continuous improvement. [TRUTH; TRANSPARENCY]
- Responsible development: We will work with stakeholders to assess, mitigate and address risks as we develop new models and iterations of our software. We recognize the importance of adopting an evidence-based approach to the use of technologies and being able to demonstrate their impact (and accordingly, cease use of the technology where malpractice. is found, or care outcomes are not being significantly improved. [TRUST]
Through this pledge, we dedicate ourselves to advancing technology in a way that aligns with the highest ethical standards and contributes positively to society.
Signatories
Signed by:
- Empower Aid Tech
- First City Care Group
- InvictIQ
- Just Checking
- Sentai
- Sentinel Partners
First published: 26 March 2025
Last updated: 31 March 2025
